Mobile Shopper Loyalty with Photo Receipts
- Bicultural, bilingual program
- Monthly content driven loyalty program
- Targeted to Latina Shoppers (Millennial)
- Connects virtual chain of 400+ Hispanic Supermarkets
- SMS communications
- Shoppers upload receipt & get rewarded
- Community & reward submissions increasing monthly
- 96% Program satisfaction
Mobile Shopper & Trade Program
- Bicultural, bilingual program
- In-store POS & incremental case displays
- Mobile programmatic advertising to drive awareness
- Social media and social sharing reward program
- Mobile Text-to-Win Sweepstakes
- Direct response: SMS & email to Juanita’s community
- Trade incentive for in-store activation
- 1,400% increase in Juanita’s community
Mobile Ads, Omnichannel Engagement, Lead Generation
- Bicultural, bilingual program
- Mobile programmatic advertising to drive awareness
- Mobile microsite for lead generation
- Click-to-call
- Watch video
- We'll Call You
- Out-of-home engagement—text Molina lead gen
- Customized messaging by state and product
Mobile Sweepstakes – Text-to-Win
- Bicultural, bilingual program
- Mobile text-to-win sweepstakes
- Customized messaging & program by retailer (4 Hispanic supermarkets)
- Lead generation for each retailer