Showrooming has emotional aspect that mobile can address: report
Mobilizing Shoppers: there's more to buying that price...emotion is a big part of purchase decisions. Mobile can make it easy for shoppers to: get info, share, ask opinions, create a relationship with brand/retailer...and feel good about their purchase
Showrooming has emotional aspect that mobile can address: report
mobilecommercedaily.comWhile showrooming is a big concern, there are several steps retailers can take to encourage mobile in-store shoppers to make a purchase, according to a new report from Vibes. While fears that showrooming shoppers will leave for...