‪#‎MobilizingShoppers‬ - Mobile email clicks (49.2%) and desktop email clicks (50.8%) are nearly even, but higher mobile engagement requires a mobile responsive design (website & email). Many ‪#‎B2B‬ companies are finding their customers prefer mobile communications.

Responsive Design Mobile Marketing Emails Generate 24% More Clicks [Report]

• shopper
• strategy
• mobile
• consumer engagement
• retail