Red Bull relies on mobile to accumulate YouTube views

Mobilizing Shoppers™ - connecting social and mobile is a great way to engage consumers. Red Bull is using video to engage its group of adventure enthusiasts who are tech-savvy on social platforms.

Red Bull relies on mobile to accumulate YouTube views

mobilemarketer.comRed Bull is marrying its mobile and social efforts with a new advertising campaign that urges consumers to think outside the box on what inspires them. Mobile banner ads are running inside the Vevo iPhone application to support...