Mobilizing Shoppers™ - Need to recruit customers? Mobile lead generation conversation is averaging over 25%. Successful programs focus on consumer segmentation with the appropriate message delivered through the optimal mobile media vehicle at the right time/place.

Mobile’s role in lead generation grows as conversions blow past 25pc

mobilemarketer.comMobile presents a unique set of challenges for marketers looking to generate online leads, but also a growing opportunity for those who get it right, with sales conversions averaging more than 25 percent in some cases....