Video: Social TV-The Global Town Square

The inside-out perspective that social TV offers is very compelling, especially for savvy marketers looking for a way to jump into the right conversations.

nielsen.comTwitter CEO Dick Costolo is a big believer in the social aspect of television. While he contends that TV has always been social, today’s technology allows the social aspect to take place in real-time and in an un-filtered way free of third party...