Beam embraces mobile search to drive visibility, engagement
Mobiile accounts for 15-20% of overall searches. Therefore, mobile optimized websites and mobile SEO are the foundation for a smart mobile strategy. Jim Beam has been active in the mobile space for some time, enlisting SMS, ads and other techniques to drive customer...more
Beam embraces mobile search to drive visibility, engagement mobilemarketer.com
Beam embraces mobile search to drive visibility, engagement mobilemarketer.com
Beam Inc. has signed iCrossing as its search media agency of record, tasking the firm with helping the company's liquor brands tap mobile to develop closer relationships with consumers. Beam, whose brands include Maker’s Mark...