E3 Show Offers Evidence Augmented Reality Will Kill QR Codes

Augmented Reality advantage vs. QR Codes: AR doesn't clutter ad, AR can respond to existing assets, AR real world marketing opportunities.

E3 Show Offers Evidence Augmented Reality Will Kill QR Codes readwriteweb.com

This year’s Electronic Entertainment Expo (E3) didn’t introduce much revolutionary new gaming technology, but it did demonstrate that Augmented Reality (AR) apps are about to go mainstream - and they may spell doom for QR codes.