Three challenges facing today's Chief Marketing and Sales officers...

Strategy, Customer engagement & ROI - many companies still fail to measure accurately or consistently because those metrics programs aren’t tied to strategies built around target customers.

Three challenges facing today's Chief Marketing and Sales officers... forbes.com

By Marc Singer Chief Marketing & Sales Officer Forum summit brought leading executives together to help think through these new opportunities and how to meet them. I was thrilled to be able to listen to and speak with...