Mintel serves up 5 key food and drink trends for 2015

Mintel serves up 5 key food and drink trends for 2015: The quest for value and products that fit their personal needs drive consumers to hunt store shelves and online selections in search of exactly what they want. Healthy or not, low-cost or not, adaptable or not: Consumers actually do want it all. The challenge is to offer choice.

mintel.com US dinner tables in 2015 tell the story of healthy lifestyles, “clean” ingredients, at-home gourmands, value consciousness and e-commerce specialty products.