How Social Is Tying Together Paid, Owned And Earned Media
Mobile is media convergence - the glue that binds together: paid, owned, shared & earned media. To maximize value, media silos must be integrated.
How Social Is Tying Together Paid, Owned And Earned Media
mediapost.comConsumers have embraced social media, with channels such as Facebook, Twitter, LinkedIn, Pinterest, Google+ and the like having become the preferred gateways to access personal and professional information. These platforms have...