Behavior, context and interactivity unlock mobile, local and social...
Mobile Shopper Engagement: Mobile + Social Media are instant and personal ways for brands to engage shoppers. However, blending the two requires a personal brand voice and the right social media message (not hard sell)
Behavior, context and interactivity unlock mobile, local and social...
mobilecommercedaily.comThe Nike+ Running iPhone app With consumers using multiple devices to access content, marketers need to focus more on user behavior before technology for effective marketing, according to a new report from Forrester Research....