Augmented reality is the new QR code

Mobile Shopper Engagement - Mobile devices are becoming the Personal Shopper Companion and Augmented Reality is the tool to engage and make shopping decisions easy.

Augmented reality is the new QR code

mobilemarketer.comLast year, QR codes were the go-to technology that marketers used to connect with tech-savvy consumers. While the medium is still a big force in mobile, augmented reality is increasingly making a name for itself and marketers...