Report: Mobile Now Driving 36 Percent Of All Email Opens

Mobile Shopper Marketing: Is your email campaign mobile 'thumb friendly' with one key message and call to action? Mobile email open rates up 27% vs. year ago.

Report: Mobile Now Driving 36 Percent Of All Email Opens

marketingland.comReading email is one of the primary activities of smartphone owners. Indeed, several reports over the past year have indicated that more and more email interaction is happening on mobile devices. Adding to that narrative...