Lululemon notches 38% open rate by optimizing emails for mobile

Macy's will let shoppers use mobile app to skip the sales clerk, scan and pay for products

Marketers, It's Time To Rethink Measurement To Drive Growth

Marketoonist, Media Planning

Mary Meeker's 2016 internet trends report: All the slides, plus analysis

McDonald's readies marketing push for mobile ordering

Measuring the Impact of Online Video on Brand Metrics

Medicare Advantage 5-Star Quality Ratings: Are consumers finally seeing the light?

Memo to marketers: Media has changed and so should your strategy

Messaging is the most important part of mobile strategy: Forrester analyst

Millennial Holiday Shoppers Did Their Research Online Before Buying In-Store

Millennials Have Little Brand Loyalty When It Comes to Apps, but Are Consuming Huge Amounts of Content

Millennials Want Mobile Video Ads to Be Short and on Every Device

MLB drives innovation with at-game mobile VR experience

MLB players step up to the social media plate with app for fans

Mobile is most popular method for researching products: report

Mobile Marketing Is Changing The Game: Here's How To Get Caught Up

Mobile Marketing: Don't Miss the Moment

Mobile Searches Surpass Desktop Searches At Google For The First Time

Mobile Shopping Doesn't Mean Skipping The Store