#MobilizingShoppers - Interesting concept we will be watching...grocery retailer has "SNS Wall" featuring Instagram feed, promotional hashtags and user-generated content integrating social media into the in-store experience #shoppermarketing #retail#grocery #socialmedia #omnishopper #showrooming

 

Dorothy Lane Market Pilots New Instagram-Streaming Technology

#MobilizingShoppers - CPG companies use digitization to drive growth by aligning technology in creative and efficient ways to optimize customer engagement and influence the consumers’ path to purchase. #consumerjourney #P2P #shoppermarketing #digitization #CPG #retail #grocery

Deloitte: 2018 Consumer Products Industry Outlook

#MobilizingShoppers - Sales grow after launching a progressive web app (PWA) that lets smartphone users shop from its website without having to download a specialized mobile application...no need for a native app for Lilly Pulitzer #mobilizingshoppers #retail #omnishopper #shoppermarketing #PWA 

Lilly Pulitzer sees 80% jump in mobile traffic with progressive web app