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Touch Mobilizing Shoppers
Touch Mobilizing Shoppers
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  • Why Mobile?
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Viva La Mobile Revolution

Read more: Viva La Mobile Revolution

'Showrooming' Increases In-store Sales

Read more: 'Showrooming' Increases In-store Sales

Newism: Why more than ever, consumers lust after the new.

Read more: Newism: Why more than ever, consumers lust after the new.

Updating the relationship between viewers, brands and broadcasters

Read more: Updating the relationship between viewers, brands and broadcasters

IBM Tests 'Augmented Reality' Shopper App | Digital - Advertising Age

Read more: IBM Tests 'Augmented Reality' Shopper App | Digital - Advertising Age

Why is SMS not playing a bigger role in brands’ marketing efforts?

Read more: Why is SMS not playing a bigger role in brands’ marketing efforts?

10 Reasons Why You Need a Mobile Site [Infographic]

Read more: 10 Reasons Why You Need a Mobile Site [Infographic]

Coca-Cola drives brand awareness via mobile gaming initiative

Read more: Coca-Cola drives brand awareness via mobile gaming initiative

Tablets Impact Change Shopping, Media Habits

Read more: Tablets Impact Change Shopping, Media Habits

Tablets Impact Change Shopping, Media Habits

Read more: Tablets Impact Change Shopping, Media Habits

  1. Hearst ramps up mobile strategy with HTML5 sites, private ad exchange
  2. Walgreens boasts brand awareness via interactive mobile ad campaign
  3. Less Really Is More In A Marketing Mix: Six Mantras To Keep You...
  4. How Augmented Reality Is Shaping the Future of Retail
  5. Brands investing more in call-based ads on mobile

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